MaxBet, the leading gaming operator in Central and Eastern Europe, is now the general sponsor of FK Partizan Beograd. The €5.5m sponshorship deal has been signed for the next three and a half years.
The contract is officially the largest sponshorship deal in the history of the club.
"We are thrilled to partner with Partizan and to support Serbian sports in general," said Savo Bakmaz, general manager of MaxBet. "This sponsorship agreement is an important step for us as we continue to build new partnerships and expand our operations.”
Partizan FC's general manager, Miloš Vazura, expressed his excitement about the partnership. "We are extremely pleased to have MaxBet as our general sponsor," he said. "This is a good sign for our club, and we believe that in the next period, both our club and MaxBet will be champions of their game."
MaxBet plans to continue investing in Serbian sports in the future and to build on this partnership with Partizan.
The announcement of the partnership was made at a cocktail party, where an auction for Partizan's jersey was also held. The funds collected from the auction, totalling 260,000 dinars, were donated for humanitarian purposes.
MaxBet has been operating within Flutter International since January 9 of this year. Flutter International, the world leader in the field of betting and games of chance, went public on the world's largest stock exchange in New York on January 29.
